Dunhill

Alfred Dunhill Limited teamed up with Liveclicker to promote its presence at the Men’s Fashion Show during Fashion Week in Paris.

They created a three-touch email campaign, the first email creating interest and anticipation in the upcoming show using a video trailer, the second email containing a timer counting down to the beginning of the show which was replaced by a live stream when the show began, and the third and final email containing a recording of the show. The campaign created a high-end, engaging experience for their customers that drove real results.

Read about their email campaign process and results in this case study.

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