TrustedHousesitters’ marketers had a complicated mission: persuade subscribers to sign up to let ‘strangers’ into their home! The solution? Craft an authentic, compelling video that inspires confidence and trust to use the brand’s service—and put it right into their email campaigns.
The results were even better than expected, earning acclaim for the marketing team and paving the way for future creative projects:
Best of all, incorporating the video into email campaigns was effortless and straightforward thanks to the Liveclicker platform. Learn how they did it in the complete case study.
LEGOLAND effortlessly snaps together an irresistible mix of interactive content and advanced personalization to build excitement and attendance for new locations.
Read about their process and results in this case study.
Busch Gardens Tampa Bay teamed up with Liveclicker to drive concert ticket sales during its annual Food and Wine Festival. Using LiveCalendar, the theme park and entertainment company promoted the complete concert series and enabled recipients to add the shows they were most interested in to their calendars. The campaign, which also included personalized calendar notifications and follow-up emails, proved highly engaging and effective.
Read about their process and results in this case study.
In travel, prices fluctuate often based on remaining inventory. This frequently caused delays in Royal Caribbean’s email deployments — and sometime disappointment or frustration among recipients. So the cruise line set out to streamline production, improve the customer experience, and increase engagement. Using live pricing feeds in their “Buy One Guest, Get Second Guest 50% Off” email campaign generated a significant increase in click-through rates and prompted recipients to engage much more frequently on the itinerary with frequent pricing changes.
Celebrity Cruises used treasured memories as a prompt for loyal guests to book their next voyage. The travel company personalized the email down to the individual and look what happened!
See how Celebrity Cruises got a 97.2% lift in click-through rates using RealTime Email!