The Smart Marketer’s Guide to 2021 Holiday Success: Data-Driven Tactics to Improve This Year’s Results

This year, smart marketers will capitalize on 2020’s lessons to thrive in the make-it-or-break-it Q4 holiday shopping season. Successful marketers will understand how strategic, personalized messaging helps them meet customers where they are now whether that means welcoming newcomers or rewarding brand loyalists. 

In this playbook:

• Industry leader Insight, tips, and advice you can use to create a successful Q4 marketing program
• Easy tactics you can use to make holiday messaging and campaigns more engaging
• Ideas to inspire your holiday email campaigns and improve results
• Proactive tips to prepare for the unexpected pivots related to COVID-19, inclement weather, or shipping delays

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